Contemporary Strategy Analysis / Robert M. Grant.
2019
658.5 G73 2019
Available at CTBTO Library
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Items
详细记录
Title
Contemporary Strategy Analysis / Robert M. Grant.
Author
版本项
Hoboken, NJ.: Wiley & Sons , 2019.
版本
10th ed.
语言
eng
描述
656 p. : ill., 25.5 cm.
国际图书编号
9781119576433
附注
The concept of strategy -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- The sources and dimensions of competitive advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Vertical integration and the scope of the firm -- Global strategy and the multinational corporation -- Diversification strategy -- Implementing corporate strategy : managing the multibusiness firm -- External growth strategies : mergers, acquisitions, and alliances -- Current trends in strategic management.
Call number
658.5 G73 2019
记录出处
Item Details
Call Number
658.5 G73 2019